Etude’s “Sweet Recipe” drama with SHINee and f(x) to be released January 23

A new year, a new Etude drama! It’s been nearly 5 months since SHINee’s last Etude CF with the marionette doll drama “Don’t Trust Her Eyelashes”. Unfortunately, this marked SHINee’s last project together with the fresh Dara of 2NE1 as she has decided not to renew her contract with Etude. The good news is that f(x)’s youthful and vibrant members Sulli and Krystal will be the new female endorsers of the brand along with SHINee.

Etude has announced on their official Me2day and Twitter that the SNS audition drama “Sweet Recipe” will be released on January 23rd through their Youtube channel. On the promotional poster is written, “Spring, a sweet recipe battle for a sweet transformation.” The CF will take place in a kitchen setting with two teams battling it out to see who has the better recipe for sweetness.